In this post, I am not reviewing ads, am looking at the people who work in them. If a person is chosen to do an ad and if the ad works out, this same person performs the same role (well amost) for another brand and another company. I will give 2 straight examples here :
1) Mr. Wilson from Hyundai I10 ad
The Hyundai I10 ad needed a foreigner (professor) to be teaching some subject in mechanical engg, and who gives a sarcastic laugh at Shahrukh's suggestion. This ad clicked and now you can see the same person in a Parle 20-20 ad as a foreign commentator who hands over the trophy to the team winning the toss. My point is, these are complete strangers to the industry, but an ad is enough for them to get some foothold. I wont be suprised if I see this man in many more foreign oriented roles. Does anyone know his name please?
2) Always playing Cricket
OK, this guy rings some bells.
Exactly! He always turns up playing cricket in an ad . Glucon D has this boy fainting in the sun while batting, and then hitting the Sun away after having the drink. The ad has become so appealing that this boy again appears in a Titan ad, bowling to Aamir Khan.
All I am saying is that people get associated with some activity in an ad, and then end up doing the same in many other ads. This is ideally because of the impact at the point of time, and the second line recruiters of an actor want to cash in on the hype created by the first line ones.
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